Social Media Toolkit
The European Commission, the EU Platform of Diversity Charters and its members are waiting for you to join forces online during the European Diversity Month in May 2024. This toolkit is designed for companies which would like to join the European Diversity Month by organising diversity activities, promoting diversity in the workplace and celebrating European Diversity Month on social media.
Let’s trend #EUDiversityMonth on social media!
Now is the time to show your support and commitment to diversity and make your voice heard.
This toolkit gives you ideas on how to promote European Diversity Month, and your activities related to it, on social media. It also includes various visual elements and messages you can download and use on your own platforms, in your language.
If you are still looking for ideas on what activities you could organise during European Diversity Month, have a look at our Guide to inspire celebrating European Diversity Month.
How and when to communicate about #EUDiversityMonth
#EUDiversityMonth will take place throughout May 2024. You can start publicising today and continue until the end of May. Check with your national Diversity Charter whether they are planning to organise a national Diversity Day/Week in your country and how you could join in. Use your organisation’s social media channels to communicate – you can find the specific social media suggestions below. Mention your participation in both European Diversity Month and your national Diversity Day/Week on social media, share posts about the Month and follow your Diversity Charter on social media.
When publishing your tweets, Facebook and LinkedIn posts, tag the social media accounts of the European Commission, Commissioner Helena Dalli and DG Justice and Consumers as well as your national Diversity Charter’s accounts using the tags listed below.
Hashtags
Always use the hashtag #EUDiversityMonth, although you can also use the hashtags #UnitedInDiversity, #DiversityCharters and #UnionOfEquality.
Using Twitter
When publishing your tweets, tag the European Commission’s Twitter account, Commissioner Helena Dalli’s Twitter account, DG Justice and Consumers’ (DG JUST) Twitter account and your national Diversity Charter’s Twitter accounts directly in your message, as displayed under social media posts and tagging accounts on the #EUDiversityMonth visuals. See below for the list of accounts to tag.
Using Facebook
When publishing on Facebook, tag the European Commission and DG JUST Facebook page – EU Justice and Consumers, in your messages and on the #EUDiversityMonth visuals. See full list of accounts below.
Using LinkedIn
When publishing on LinkedIn, you can tag the European Commission’s LinkedIn page in your posts, in your messages and on the #EUDiversityMonth visuals. See accounts to tag below.
Ready-to-use social media posts
The social media posts below are provided as a source of inspiration for your own social media communication on European Diversity Month. You can download and use the visuals and copy.
Posts with static visuals
Copy
An inclusive workplace is a stronger #workplace. 💼
👀#Join us in celebrating this year’s European Diversity Month in May 2024.
Let’s work together to build #inclusive workplaces where everyone can be themselves and belong. 🤝
#EUDiversityMonth #UnitedInDiversity #DiversityCharters #UnionOfEquality
Copy
Is the diversity of our society reflected in our workplaces?
The benefits of a diverse and inclusive workplace are:
➡️ increased reputation
➡️ better organisational culture
➡️ more creativity and problem-solving
➡️ new perspectives
➡️ higher revenue
➡️ lower employee turnover
Is your organisation doing enough? Come and show your commitment during #EUDiversityMonth in May 2024
Find out more 👉 https://eudiversity2024.eu/
#UnitedInDiversity #DiversityCharters #UnionofEquality
Copy
Is your workplace committed to diversity and inclusion?
The European Diversity Month celebrates organisations that are working to create fair and inclusive environments for everyone's benefit.
Embracing diversity and inclusion as fundamental values in your organisation paves the way to creating a more innovative and adaptable workplace. This approach is key to effectively tackle challenges like an ageing workforce, rapidly advancing technology, and the need for sustainable work practices.
Get ready to embrace the future of work. Take part in promoting diversity as a solution in today's workplace during #EUDiversityMonth.
➡️ Find out more: https://eudiversity2024.eu/
#UnitedInDiversity #DiversityCharters #UnionOfEquality
Copy for Facebook
#Diversity is the power we create by opening up to others and appreciating individual #differences.
This #EUDiversityMonth in May 2024 puts a spotlight on building bridges and creating a #UnionOfEquality!
Join the @European Commission and @EU Justice and Consumers and take part in creating diverse and inclusive workplaces.
Show what diversity means to you!
#UnitedInDiversity #DiversityCharters
Copy for LinkedIn
👀 Take part in #EUDiversityMonth in May 2024!
This is the opportunity for your organisation to
🔵 Embrace diversity and inclusion and help future-proof your organisation
🟠 #Promote diversity
🟣 Organise specific events for your employees
🟢 Raise awareness of diversity among your stakeholders
#Diversity is an ongoing challenge; it is through our Union that we create an #equal Europe!
#EUDiversityMonth #UnitedInDiversity #DiversityCharters #UnionOfEquality
Copy for Twitter
🎉 Let's #celebrate #EUDiversityMonth in May 2024!
Promoting diversity and creating #inclusive workplaces is an ongoing #challenge. Showcase your commitment to diversity!
Take part today! 👉 https://eudiversity2024.eu
#EUDiversityMonth
Copy for Facebook
👀 Stand together for European #Diversity Month in May 2024!
It’s time to #act to bring about real change in society, to build #cohesion and a #UnionOfEquality.
Promote your #commitment to inclusion and highlight your efforts to create #inclusive workplaces. 💼
Embracing inclusion and diversity can help you build a more resilient organisation as the world of work changes to adapt to challenges.
Organise your own events and activities to show the value of diversity and inclusion & the benefits to your organisation.
Let’s all commit to diversity and inclusion in our workplaces and communities across Europe.
Find out more 👉 https://eudiversity2024.eu
#EUDiversityMonth #UnitedInDiversity #DiversityCharters #UnionOfEquality
Copy for LinkedIn
👀 Stand together for European #Diversity Month in May 2024!
Companies and other workplaces play a key part in building an inclusive society and there are benefits to be had in building a more diverse workforce.
Embrace inclusion and diversity at work and build a more resilient workforce that can overcome challenges such as an ageing population, the need to tap into new skills and work more sustainably.
Take part and find out more👉 https://eudiversity2024.eu
#EUDiversityMonth #UnitedInDiversity #DiversityCharters #UnionOfEquality
Copy for Twitter
👀 Stand up for #EUDiversityMonth in May 2024!
It’s time to #act to bring about change and build inclusive societies.
Show us what you’re doing to create diverse, inclusive and more resilient workplaces. 💼
Take part 👉 https://eudiversity2024.eu
#EUDiversityMonth
Frames
Use the branded Frames for social media.
Infographics
Copy for Facebook
Help make workplace diversity the norm, not the exception!
Building a diverse workforce and inclusive working environment can help companies attract and retain talent.
#Diversity and #inclusion send a powerful message to potential employees that they will be accepted and welcomed regardless of their race, religion, gender, sexuality, age, disability or other characteristics.
Join us to celebrate #EUDiversityMonth in May 2024
Find out more 👉 https://eudiversity2024.eu
#UnionofEquality
Copy for LinkedIn
Help make workplace diversity the norm, not the exception!
Building a diverse workforce and inclusive working environment can help companies attract and retain talent.
#Diversity and #inclusion send a powerful message to potential employees that they will be accepted and welcomed regardless of their race, religion, gender, sexuality, age, disability or other characteristics.
Join us to celebrate #EUDiversityMonth in May 2024
Find out more 👉 https://eudiversity2024.eu
#UnitedInDiversity #DiversityCharters #UnionofEquality
Copy for Twitter
Help make workplace diversity the norm, not the exception!
Building a diverse workforce and inclusive working environment can help companies attract and retain talent.
Join us in May to celebrate #EUDiversityMonth
Go to 👉 https://eudiversity2024.eu
#UnionofEquality
Copy for Facebook
Make your work count!
Assessing the state of diversity and inclusion in your organisation is a first step to creating a workplace where everyone:
- has equal opportunities
- feels they are represented
- has a sense of belonging
Discover how to assess #diversity and #inclusion in your workplace 👉 https://eudiversity2024.eu
Share and inspire others, join us this May to celebrate #EUDiversityMonth
#UnionofEquality
Copy for LinkedIn
Make your work count!
Assessing the state of diversity and inclusion in your organisation is a first step to creating a workplace where everyone:
- has equal opportunities
- feels they are represented
- has a sense of belonging
Discover how to assess #diversity and #inclusion in your workplace 👉 https://eudiversity2024.eu
Share and inspire others, join us May 2024 to celebrate #EUDiversityMonth
#UnitedInDiversity #DiversityCharters #UnionofEquality
Copy for Twitter
Make your work count!
Assessing the state of diversity and inclusion in your organisation is a first step to creating a workplace where everyone has equal opportunities, respect and belonging
Go to 👉 https://eudiversity2024.eu to find out more
Help celebrate #EUDiversityMonth in May 2024!
#UnionofEquality
Copy for Facebook
📉 In the upcoming years, the EU's working-age population is expected to keep shrinking. This will have economic impacts, labour shortages, and concerns about social cohesion The current ratio of 30 dependents for every 100 workers is projected to increase to 60 dependents by 2100.
To stay competitive, the EU must tackle the challenges of this demographic change.
Diversity and inclusion stand out as key solutions to bridge these workforce gaps. By embracing people of all ages, backgrounds, and abilities, we can unleash untapped potential and build a society where everyone thrives.
Let's firmly support diverse, inclusive, and equal workplaces. 💪
Join us in May to celebrate the European Diversity Month: https://eudiversity2024.eu/
#EUDiversityMonth #UnitedInDiversity #DiversityCharters #UnionOfEquality
Copy for Linkedin
In the coming years, the EU's working-age population is expected to continue declining.
It has far-reaching implications, including economic impacts, labour shortages and concerns about social cohesion.
This demographic change puts Europe’s competitiveness at serious risk. Right now, there are 30 dependents for every 100 people in the workforce — a figure which is expected to double by 2100.
Diversity and inclusion emerge as vital solutions to bridge these workforce gaps and promote economic prosperity. By welcoming individuals of all ages, backgrounds, and abilities, we can unlock untapped potential and create a society where everyone thrives.
Let's take a firm stance in favour of diverse, inclusive, and equal workplaces.
👉 Join us in May to celebrate the European Diversity Month: https://eudiversity2024.eu
#EUDiversityMonth #UnitedInDiversity #DiversityCharters #UnionOfEquality
Copy for Twitter
📉 The EU's ageing population risks our future competitiveness.
With dependents per 100 workers set to double by 2100, embracing diversity and inclusion is key.
👉 Join the conversation in May during #EUDiversityMonth: https://eudiversity2024.eu/
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Videos
Social media accounts to tag
European Commission
| RELEVANT EUROPEAN COMMISSION SOCIAL MEDIA ACCOUNTS | ||||
|---|---|---|---|---|
| Name of organisation, person or country / Social media channel | ||||
|
European Commission |
@European Commission | European Commission | European Commission | European Commission |
|
Commissioner for Equality Helena Dalli |
@helenadalli | Helena Dalli | ||
|
Directorate-General for Justice and Consumers |
@EU_Justice | EU Justice and Consumers | ||